Online Retailers
Your products deserve a better shopping experience.
We manage social media, improve your Shopify store, and connect the workflows behind it—with custom website features when your business needs more.
Where disconnected work tends to show up.
These are common signs that the website, customer journey, or internal workflow for online retailers needs a more connected system.
- Social media falls behind while the owner manages products, orders, and customer questions.
- Posts and promotions send shoppers to pages that do not clearly match the product or offer.
- Product information, collections, navigation, and mobile layouts need ongoing attention to make shopping easier.
- Store apps, customer communications, and order-related handoffs leave the team repeating manual work.
- A new customer experience needs someone to assess the options, build it, and keep it connected to the store.
The work we handle
Social media managed. Shopping experience improved.
Choose the service that fits your next priority. Explore the workflows below to see what we build, configure, and manage for online retailers.
Get Customer
Turn product stories into store visits.
Win Customer
Help shoppers take the next step.
Keep Customer
Keep the relationship moving after the sale.
The work we take off your plate.
Agency-level service. Software-level pricing. Choose the service and scope that fit your store; our team handles the agreed implementation and ongoing work.
Social media that supports the store
We manage product storytelling, launch and promotion content, and consistent publishing within your selected social plan. Each campaign gives shoppers a clear route to relevant products.
A store that is easier to shop
We improve product and collection organization, navigation, mobile usability, product information, and merchandising, then test the agreed changes through the shopping journey.
Less manual work behind each order
We review app connections, customer communications, and order-related handoffs, then configure and test agreed workflows so routine operations require less repeated effort.
Custom features connected to Shopify
We assess the existing theme, apps, and platform capabilities first. When a companion website or custom experience is the right fit, we build and connect features such as product-selection tools, educational content, wholesale inquiries, or tailored customer journeys.
Keep the store and the customer journey connected.
A separate website is an option when it serves a specific business need. It is not a requirement for every retailer.
Shopify store
Keep Shopify responsible for products, checkout, and orders where appropriate, while we improve the agreed store experience and supporting workflows.
Social and customer tools
Coordinate social campaigns, store apps, customer communications, and agreed Customer OS connections around a clear process.
Companion website
Add a separately scoped website or experience when tailored discovery, content, or inquiry workflows call for it, with clear handoffs back to Shopify.
We agree the platform approach, access requirements, integration feasibility, and scope before work begins. Shopify subscriptions, paid apps, and other third-party charges remain separate from our service fees.
From business priorities to working improvements.
Buy the outcome, not the software. We take responsibility for the agreed setup and ongoing work.
- 01
Review the business
We review your products, audience, store, social channels, and the work your team repeats.
- 02
Agree priorities
Together we choose the next improvements, the right service, and a clear scope for delivery.
- 03
Configure, build, and test
We handle the agreed setup, development, connections, and testing. You provide business context, access, and feedback.
- 04
Manage ongoing improvements
We maintain and improve the agreed work as products, promotions, and operating needs change.
Choose a focused service or a Technology Partner.
Share the business requirements, provide access, and review the work. We handle design, configuration, testing, and ongoing delivery within the selected service for online retailers.
Social Media Management
Product content, launches, promotions, and publishing within your selected social plan.
See plan detailsTechnology Partner
Ongoing Shopify and workflow management, app coordination, and agreed store improvements. Development is scoped to the work involved.
See plan detailsWebsite Design & Hosting
A separately scoped companion website for content and customer-facing features connected to your commerce workflow.
See plan detailsTechnology Partner
Keep your focus on the products and customers.
Tell us where the store or workflow gets in the way. We will map the next steps and identify the right service to handle them.
FAQ
Questions about managed services for Online Retailers.
Can we keep our existing Shopify store?
Yes. We can work with your existing store and assess its theme, apps, and workflows before recommending changes. Shopify can remain the commerce foundation; a rebuild or platform migration is not assumed.
Can you manage social media for our products?
Yes. Our Social Media Management service covers product storytelling, launches, promotions, and publishing within your chosen plan. We coordinate content and links with the relevant store pages.
When would a separate website help?
When a specific customer journey or feature is better served by a companion experience, such as product-selection tools, educational content, or wholesale inquiries. We assess Shopify capabilities and existing apps first, then agree whether a separate site is useful and how it connects to the store.
How are service scope and platform costs agreed?
We review the work and recommend the appropriate service and scope before starting. Shopify subscriptions, paid apps, and other third-party charges are separate. A companion website and advanced development are separately scoped; Shopify management and advanced development are not included in the $25 Essential Website plan. Customer OS CRM is included while a paid FK Innovate service is active.
Related industries